Blue Cross hires former Aetna exec as COO and president


Blue Cross hires former Aetna exec as COO and president

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Blue Cross and Blue Shield of Minnesota (Blue Cross) has appointed Cain Hayes as executive vice president, chief operating officer and president of the health business.

In this new position, Hayes is accountable for the strategic management and oversight of all Blue Cross-branded lines of business, including commercial segments, government segments and the division responsible for medical management, pharmaceuticals, provider network contracting, and health and wellness programs.

Hayes, a 25 year veteran of health insurance and financial services, comes to Blue Cross from Aetna, where he was president of the national accounts business. In this position, Hayes had full operating responsibility for a multi-billion business segment focused on Fortune 1000 employers, including network and medical management for more than 7 million members across North America.

Hayes' tenure at Aetna also included service as president of the company's Mid-America Region and president of the Government-Sector and Labor Division. Before Aetna, Cain held a number of executive leadership positions at Nationwide and Principal Financial Group.

"Cain Hayes is well-known and well-regarded within the health insurance industry as a leader of high-performing teams that deliver innovative and customer-focused solutions," said Michael Guyette, Blue Cross president and CEO. "I am confident that his proven approach to assessing, developing and executing strategies will play a significant role in realizing our vision of becoming a national leader in consumer health."

Blue Cross and Blue Shield of Minnesota, Appointment, Cain Hayes, US